This is organized by a member of the Noho Film Group, Amy Zuckerman:

Valleywood II: A Celebration of the Digital Arts in the Pioneer Valley – “Kids’ Stuff for the Kids’ Market” Fundraiser for Amherst Cinema Arts Center and Hidden Tech

LOCATION: Amherst Cinema Arts Center, 28 Amity St, Amherst
WHEN: Tuesday May 12, 2009 from 5-8pm
PRICE: $10 for adults; $5 students (Donations are welcome)
FOOD: May be purchased at the concession stand
    
Description: This event includes a business development/networking program entitled "Kids’ Stuff for the Kids’ Market." The program is a fundraiser for the Amherst Cinema Arts Center and Hidden Tech. It includes 11 children's authors/illustrators of note, a former Hollywood producer/director, publicists, children’s book writing coach, and three regional animation studios. A screening is included, along with a book signing.
    
Sponsors are Amherst Cinema, Hidden Tech - the business networking organization for virtual companies -- and A – Z International Associates, an Amherst-based strategic marketing and content packaging business. For more information reach Carol Johnson, cinema center executive director at 413-253-2547 or go to www.amherstcinema.org