~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
SCRIPT FOR SALE NEWSLETTER
http://www.ScriptForSale.com
May 11th, 2005
Issue 53
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
"A great screenplay is the most powerful bait
in Hollywood." Sissy Spacek
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To subscribe, go to http://www.ScriptForSale.com
**********MISSION of ScriptForSale.com:*************
To create a community of screenwriters who
consistently win contests and sell scripts.
****************************************************
In this Newsletter:
1. Note from Hal.
2. Finished Your Screenplay, Now What?
3. Where's the Magic?
4. How Quickly Can You Tell if a Writer is a Professional?
5. The 12 Commandments of Screenwriting
6. Last Chance for 21 Powerful Rewrite Strategies
7. Upcoming Events and New Class Dates
================================================1. Note from Hal
===============================================Hi Roy,
One of the things I'm most proud of is being able to work with people
who
are truly committed to making their creative vision happen. In the
last
two weeks, I've worked with people in the ProSeries as they went from
concept to plot to outline. And they have some pretty
amazing stories!
I said that because it highlights our goal for this newsletter -- to
build
a community of writers who consistently win contests and
sell screenplays. That is why I give away so much high-level
screenwriting information -- because Cheryl and I believe that the
more we
empower this community, the more successful all of us
will be.
Of course, I can't give away everything because this site has to
support itself. But over the last six months, we've given "33 Ways
to
Break Into Hollywood" to almost 10,000 people. We've delivered this
newsletter with two articles each issue to over 7,500 people. And
I've
done free rewrite teleseminars for over 500 writers.
Part of our purpose is to help good writers become great writers and
give
them a chance to succeed in this business. Part of it is about
discovering talent and being the one to bring that talent to town.
Another
part is about finding people we love to work with and building a
working
relationship with them.
So far, some of my favorite people have come from this group and I'm
sure
there will be even more in the near future.
BTW, at this point, the May 15th ProSeries is SOLD OUT. Please
wait for the next one to register.
Also, I'll be sending out the next Questions Issue in the next week.
If
you have a question about screenwriting or the business of
screenwriting, email me at mailto:question@... and
I'll do what I can to include your question.
Enjoy the newsletter.
Hal
================================================2. Finished Your
Screenplay, Now What?
===============================================If
you've completed your screenplay and you want to give it the best
chance
it can, you need to pitch it in the most compelling way
possible.
Two quick questions:
- Does your pitch excite a producer or turns them off?
- Do your marketing materials demonstrate that you
are an exceptional writer?
In this business, your pitch and your marketing materials are the
first
impression of who you are. They either increase your chance of
success
or decrease it.
"As a result of Hal's Marketing class, I contacted and
pitched to Indie producers with confidence and generated
immediate interest that LED TO A SALE.
This script was written after taking Hal's classes and the
level of writing is exponentially better than anything I've
written before."
Sharoll Jackson
If you love your story, you should take the same care in designing
your
pitch and marketing materials as you did in creating your
characters. Your story deserves an amazing pitch, doesn't it?
"Using just a few of your marketing techniques, I've
received
over 50 script requests from producers and agents."
K Ray
THE CLASS
Day 1. Understand Marketing and What The Movie Business
Wants From Screenwriters.
Day 2. Write High Quality Loglines.
Day 3. Write a Fascinating Synopsis.
Day 4. Write an amazing "One-page."
Day 5. Create an engaging Verbal Pitch.
Day 6. Phone Pitches that SOUND Natural
Schedule 15 minute phone pitch to Hal
Day 7. Preparation for the 15 Day Brainstorm Session
15 day break to brainstorm your marketing materials and have the
first of two phone pitches/feedback sessions with Hal.
Day 8. Target your market to increase your chance of success.
Schedule second 15 minute phone pitch with Hal.
Day 9. Creating Business Relationships with Hollywood.
Day 10. Fitting in with Hollywood while remaining creative.
Day 11. Overall Marketing strategies and resources.
By the end of this program, you'll have well written marketing
materials for your screenplay and have the knowledge of what to do to
get
your script into the hands of buyers out there. You'll have two 15
minute phone pitches where Hal coaches you on your
phone/verbal pitch.
"I'm oozing with confidence. I've been pitching for
years but
never felt like I really had a handle on what Hollywood
was
looking for and now I know. Thank you, forever!!!"
Suzye Marino
Remember, this could save you months and years of frustration
making mistakes you don't even know you're making. Even more
important, if you truly have a great script, this will dramatically
increase your chance of success.
DATES:
June 4 - 9, 2005 -- MARKETING YOUR SCRIPT (Part 1)
June 28 - July 1, 2005 -- MARKETING YOUR SCRIPT (Part 2)
Regular Price: $175
SPECIAL PRICE:
For the next 5 days: $150
Use Coupon Code 5D10E
"So far, I pitched to 8 Producers. They all took my
synopsis, were very enthusiastic, and two requested
the script right then. I'm convinced my success was
largely due to the preparation in your course."
Mauriel Joslyn
Requirement: Because Hal and Cheryl Croasmun are producers,
you'll need to sign a release form to participate in this program.
To register or for more info, go to:
http://www.ScriptForSale.com/classes/marketing.htm
================================================3. Where's the Magic?
===============================================Screenwriting is a lot
like
magic. Audiences love the "tricks," so that is what they focus on.
But
to the professional, the trick is the least of what they are doing on
stage.
What makes a magician great is their understanding of how to work
with an audience. Their performance is designed to incite emotion,
provoke curiosity, capitalize on normal assumptions, misdirect the
senses,
cause people to jump to incorrect conclusions, and finally, astound us
with the new discovery in a way that has us love the
magician. That performance is where the real magic is.
What if you did that with your screenplays?
Don't get me wrong, the normal "tricks of the trade" are extremely
important. Just like magic, if you don't have the tricks, you don't
have
anything to base the performance around.
But the performance is what makes the magic special.
HOW DO YOU DELIVER YOUR MAGIC POWERFULLY?
Okay, let me make sure this is clear. The same story with the
same plot and same characters can be written in a way that is
dull or emotional, cliche or magical. It is totally up to the writer.
Here's a few ways create some magic:
1. Be willing to cause wild shifts in people's emotions.
Not in your real life -- that is a way to get into serious trouble.
But
when it comes to your screenplays, you need to give yourself
total permission cause people to go through all kinds of emotional
experiences.
If this bothers you, ask yourself what you want out of a movie you
pay to
see. Isn't the "emotional journey" part of the experience that you
demand
from a movie? Sit down and watch your favorite movie
and make a list of how many times they do something to generate
some sort of emotion. You may be surprised.
Remember, if you aren't willing to cause people to have emotional
experiences, chances are that those emotional experiences won't
show up in your screenplays.
2. Look for opportunities to create an emotional experience.
Don't leave the emotional experience of your movie to chance. This
is too
important. In order to have an audience feel emotions, those emotions
need to be set up and then played out. But in order to do that, you
need
to first know what kinds of emotions can be in your script.
Here are some possible emotional and mental states for your
screenplay:
- curiosity - anticipation
- suspense - fear
- anger - laughter
- worry - depression
- elation - happiness
- sadness - sorrow
- horror - relief
- disgust - lust
- love - loss
- betrayal - desire
- and many more.
Second, keep in mind that writing the word "fear" in your screenplay
is
very different than designing a scene or act in a way that delivers
the
emotional experience of fear. Same with any other emotion.
You need to deliver the experience, not just empty words.
IT'S YOUR TURN
In Part Two of this article, we'll look at some ways to deliver an
emotional experience in a script. But first, you need to do the one
thing
that will open your eyes to opportunities for emotion...
Go through every page your current script and make a note of three
things:
A. What emotion you are trying to deliver.
B. Places in your script that are void of emotion.
C. Places where the set up is there, but it doesn't pay off
emotionally.
Do that on every page of your script and you may be very surprised at
what
opportunities you discover. It is a simple exercise, but it will
clearly
show you where you aren't delivering emotion and even more important,
it
will highlight in your mind what emotions you
want a reader to be experiencing. That is a major step toward
writing highly emotional stories.
If you want people to feel that your screenplays are magical, you've
got
to design the "performance" to deliver that magic. And the big
surprise
is that it is easier than you may think. Just learn the
steps and you'll send readers and audiences through some of the
most emotional and magical times of their lives.
NEXT ISSUE: Making your script an emotional roller-coaster ride.
================================================4. How Quickly Can
You
Tell if a Writer is a Professional?
===============================================I asked 50 different
Producers this question: "How quickly can you tell if a writer is a
professional?"
Ninety-five percent of them said:
"THREE TO FIVE PAGES."
Believe it or not, every page of your script either says you are
a professional or it declares that you aren't. And to a producer, who
reads 25 screenplays a week, it doesn't take much for them
to know.
They're not looking for an explosion on the first page. They're
looking for high quality writing. Here's what they get in the
first five pages of a professional's screenplay.
- Writing that grabs you and won't let go.
- Characters that are unforgettable.
- Dialogue that intrigues.
- Terse description that implies more than it says.
- Situations that engage the mind.
- The feel of anticipation that keeps you turning the pages.
So I designed those skills into The Great Screenwriting Series to
make it as easy as possible for you to learn and master the skills
that
will ultimately identify you as a professional.
The GSS consists of THREE 10-day online classes. Everyday, you
write one scene, focusing on one of 27 essential screenwriting
skills. And
each day, you'll increase your competence and your confidence.
"No matter what level your writing is currently at, taking
Hal Croasmun's Subtext Class and Great Screenwriting
Series will prove to be the best investment in your
future you've ever made as a writer. You will see
instantaneous improvements and you'll advance well beyond
your dreams."
Suzye Marino
Here's a list of the days of each class. As you read through
it, ask yourself an important question:
Which of these skills would you like to improve?
July 5th - 15th, 2005 - CREATING CHARACTERS for A-LIST ACTORS.
Packaging is a big part of the success of any script.
To get an A-list actor attached, you need to write a part that
will appeal to them. This section of the GSS provides insights
on characterization, agendas, attitudes, relationships, dialogue,
backstory and creating astounding characters.
Day 1: Creating Characters that make writing exciting and
increase the drama.
Day 2: Characterization -- How characters come across on paper.
Day 3: Character agendas -- Make your characters compete.
Day 4: Character attitudes -- Give them attitude or give them
death.
Day 5: Character relationships -- The great writer's tool.
Day 6: What dialogue is and isn't -- Crucial mistakes not to
make.
Day 7: Off-the-nose dialogue -- Giving dialogue character.
Day 8: Backstory in a movie -- Triple the audience's
experience of your characters.
Day 9: Astounding Characters for A-List Actors.
Day 10: Applying "Seduction" to your scripts.
-------------------------------
July 22 - August 1, 2005 - DRAMATIC DEVICES: Building Fascinating
Scenes
Every scene you write is an opportunity to fascinate the reader
and ultimately the audience. This section provides insights on
conflict, dramatic irony, twists, setup/payoffs, dramatic
settings, crucibles, misleads and reveals.
Day 1: What makes a movie dramatic?
Day 2: Conflict/Tension that engage the emotions.
Day 3: Dramatic Irony that gives the reader a superior position.
Day 4:
Twists that keep the reader glued to the script.
Day 5: Setup/Payoffs that add excitement.
Day 6: Settings that add to the Drama
Day 7: The Crucible - Force conflict between your characters.
Day 8: Misleads and Reveals that surprise and amaze your audience.
Day
9: Create a Future for the Scene
Day 10: Applying "Dramatic Devices" to your scripts.
-------------------------------
August 10 - 20th. 25, 2005 - WRITE WITH BOLDNESS:
Creating Anticipation, Expectation and Compelling Description.
Make your script a "page-turner" with the skills of this section.
Your script should be full of anticipation, suspense, hooks,
uncertainty, and description that is both visual and emotional.
Day 1: Causing anticipation - Make your script a "Page Turner."
Day 2: Anticipatory dialogue - Propel the audience into the
future of your movie.
Day 3: Suspense - They'll worry about what will happen next.
Day 4: Hooks - Constantly incite their curiosity.
Day 5: Uncertainty in a script - The key to audience
participation.
Day 6: Uncertainty 2: Keep them guessing. Keep them watching.
Day 7: Vivid Visual Description - Causing readers to watch the
movie in their minds.
Day 8: Emotional Description - Engaging the reader's emotions.
Day 9: Being Bold - Putting attitude in your writing.
Day 10: Applying "Boldness" to your own scripts.
-------------------------------
There are TWO GUARANTEES -- A 100% guarantee if you don't like it
in the first three days and a 200% guarantee if you do all the
assignments and don't feel it has made a significant improvement
in your screenwriting.
"The difference in my writing has been phenomenal.
I've been learning to be a writer for as long as I can
remember. Thanks to this series of courses, I'm
finally realizing the level I believed I was capable of,
but couldn't quite achieve before."
Judy Mills
Don't miss this opportunity to become more proficient at these
valuable screenwriting skills. Each section is $85 or 3 for $250.
Special: $175 for the next 5 days.
Use Coupon Code 184C0
Dates: July 5 - August 20, 2005
To register or for more info, go to
http://wwwscriptforsale.com/classes/greatwriting.htm
================================================5. The 12
Commandments of
Screenwriting ===============================================If you
are
like most people, you thought screenwriting would be easy...before you
began your first script. Then, you had the shock of discovering how
complicated it is. And after much time writing, editing, getting
feedback, and living your stories, it turns out that it is just all
about
making the best decisions.
What could be easier?
I'm not reducing how important those decisions are, but just like
anything else, the more you work with the creative process, the
better you get at making decisions. So your decision making
skills for screenwriting should be improving every day that you
write.
True?
Here are a few (12) "commandments" to help as you make your
screenwriting decisions. They aren't the "only" things you should
do,
but each one that is violated will cause you problems either
on a physical, mental, or emotional level.
So pay close attention.
1. Set yourself up for success.
If you asked me the primary purpose of our classes, you would
hear this answer -- To assist writers to set themselves up for
success.
To me, that means that you consciously design your writing
process, learning process, and your life to continually increase
the chance that you'll succeed in whatever you do.
Think about how much care you take in creating a character.
What if you took the same care to design your writing for success? To
do
that, you need a workable plan that will cause success,
happiness, and balance.
Here's a few areas that need constant attention:
- Writing environment
- Well thought-out goals
- Learning steps toward expertise
- Constant progress in writing and marketing
- Finances
- Relationships
- Health
KEY POINT: Don't set yourself up for failure in any of these areas.
If you are ignoring one or more of these areas, you may have
disasters looming in the future. That means: Don't quit your day
job.
Don't move to L.A. with only $37 in your pocket. Don't
announce to all of your relatives that you will have a screenplay
sale in 1 year.
Instead, if you just take a few minutes to make sure you have a plan
for
success in each area, you are investing in your own success.
Then, every action you take on those plans is another deposit made
into
your "screenwriting success" account.
One more thing: Constantly look for ways to improve your current
situation. If you have scripts that are ready to sell, go on a
search for
ways to make contacts and market them. If you aren't sure how to
elevate
a certain part of your writing, then take a class or find someone who
is
an expert at that subject who will mentor you. If
you've been sitting at a computer too long every day, join the gym or
get
into something that will stimulate your body every day.
Investments in your own success are wise investments. Design
your life for success and you sway the odds in your favor.
2. Keep generating ideas...especially after you've written your
script.
Don't stop being creative just because you are finished with the first
draft! I've seen this so many times. Someone comes up with a
brilliant idea, writes a very interesting first draft, and then their
story doesn't improve more than 5% during the next 10 edits they do.
Why? Because they stopped being creative and started being
critical in order to edit.
Personally, I believe that people jump to the "critical" process too
soon
and even more important, many of them get stuck there. For
some reason, they think that once a script has been edited, it is no
longer about "creating something new."
I'd like you to consider a different way of thinking. What if...
...the edited version of your script is the
catalyst for more creativity.
You finish your 6th draft and it feels done. What a great feeling. A
week
later, you return to that draft with one question:
How can I dramatically improve this script?
Your job isn't to keep it the same, but to elevate it to a whole new
level
that makes it a significantly better story. Don't go for a 10%
improvement, go for a 100% improvement.
To accomplish that, you'll need to think outside the box you
created in the first place. You'll need to come up with new ideas.
You'll
need to reconsider the story from a different perspective.
Then what? Once you've succeeded at elevating the story, then
let your critical side surface again and edit again.
Just to clarify, the process I see used most is:
Create
Criticize
Criticize
Criticize
etc.
The process I'm suggesting is:
Create
Create
Criticize
Create
Criticize
Create
Criticize
etc.
If you really alternate this process, you'll be surprised at the
results.
Often, the "edited version" will feel complete, but if you start
asking
idea-generating questions, you'll see areas where you can improve
it. Many times, just getting clarity on what you are trying to
accomplish with a character or scene will open up new possibilities.
The decision to take a "finished script" through the creative process
again may be the decision that ultimately gets you noticed in this
business.
Remember, each decision you make either moves you closer to
your goal or it moves you away from it. That is what these
commandments are about.
NEXT ISSUE: "Fresh" is the key to success. Two decisions you
need to make ASAP.
================================================6. Last Chance for 21
Powerful Rewrite Strategies
===============================================Have a screenplay to
rewrite?
The more effective your rewrite strategies, the better your script
will
be. In this two hour teleseminar, Cheryl and I will present
strategies to make sure your next rewrite will be your best so far.
Best of all, there is no charge.*
Here's some of what we'll cover:
- The #1 Key to Rewriting Success. Change this one thing and
rewriting gets so much easier.
- Three ways to turn ordinary characters into extremely compelling
story people.
- The most important question you must ask to turn dull scenes into
dramatic and valuable scenes.
- What to do when you're confused over a scene or character.
- The key ingredient that will turn a simple conflict into an
unforgettable one.
- The #1 Reason writers won't cut bad scenes. Don't be guilty of
this. -
And 16 other Advanced Strategies for rewriting.
Whether you are entering contests or promoting your script to
Hollywood, this call will give you valuable tools for improving your
chance of winning and/or selling.
Limited to 100 callers (this newsletter goes out to 7,500
screenwriters,
so sign up early to make sure you get a spot.)
PRICE: Nothing...*except the long distance fees you pay to your
own phone company. (Usually around $5 - $8)
TIMES:
Saturday, May 21st at 2 PM
Sunday, May 22nd at 6 PM
To sign up for one of these teleseminars, go to
http://www.scriptforsale.com/rewrite_conference.htm
================================================7. Upcoming Events
and
New Class Dates ===============================================As you
know, these ONLINE programs sell out quickly. So please reserve your
spot
early. These are high quality online classes that have you focus on
one
thing -- improving your writing.
Each program is designed to increase the MARKETABILITY of your
writing. And they're GUARANTEED. If at the end of the third day, you
don't like the class for any reason, all you have to do is email me
and
I'll instantly refund your money.
NOTE: 33% of any class you pay for will be credited toward the
Pro Series if you choose to take it at a future session.
Next PRO SERIES -- May 15th to Nov. 15th, 2005
http://www.scriptforsale.com/classes/proseries.htm
REGULARLY SCHEDULED CLASSES
June 4 - 9, 2005 -- MARKETING YOUR SCREENPLAY Part 1
http://www.scriptforsale.com/classes/marketing.htm
June 9-18, 2005 -- COMEDY WRITING FOR SCREENPLAYS
http://www.scriptforsale.com/classes/comedy.htm
June 28 - July 1, 2005 -- MARKETING YOUR SCREENPLAY Part 2
http://www.scriptforsale.com/classes/marketing.htm
July 5 - August 20, 2005 -- GREAT SCREENWRITING SERIES
http://wwwscriptforsale.com/classes/greatwriting.htm
July 5th - 15th -- Create Characters for A-list Actors.
July
22 - August 1 -- Dramatic Devices: Writing Fascinating Scenes
August 10 - 20th -- Writing With Boldness: Creating
Anticipation, Expectation and Compelling
Description
August 29 - Sept. 8, 2005 REVEALING SUBTEXT
http://www.scriptforsale.com/classes/subtextprogram.htm
Sept. 15 - 25, 2005 -- FRESH AND EDGY SCREENWRITING
http://www.ScriptForSale.com/classes/fe.htm
October 3 - 14, 2005 -- ADVANCED DIALOGUE
http://www.scriptforsale.com/classes/advdialogue.htm
IMPORTANT: These classes are not about critiquing the content of
your screenplays, (although some of them provide critiques), they
are about dramatically improving your screenwriting and your ability
to
market the finished product. These programs are designed with 11
learning principles that will cause you to have deep learning
experiences and improve your screenwriting.
*** See what other screenwriters say about these programs at
http://www.scriptforsalecom/quotes.htm
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
SCRIPT FOR SALE NEWSLETTER is sent out twice a month.
Know other screenwriters? Feel free to send this newsletter in its
entirety to them.
Mission statement: To create a community of screenwriters who
consistently win contests and sell scripts.
Editor: Hal Croasmun
Contact: mailto:halgc@...
Website: http://www.ScriptForSale.com
Subscribe: go to http://www.ScriptForSale.com
Copyright 2004, Hal Croasmun, all rights reserved.
http://www.scriptforsale.com
To Subscribe to "33 Ways to Break Into Hollywood" go to
http://www.scriptforsale.com/33ways/signup33.htm
To remove yourself from future mailing, click the link below.
http://www.scriptforsale.com/listmail/rem.php?u=a3ce513
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Copyright Hal Croasmun, 2005 All rights reserved.
----------------------------------------------------------------------
------------
Plaats je zoekertjes GRATIS op AdValvas
Placez votre petite annonce GRATUITEMENT sur AdValvas
http://www.advalvas.be~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
SCRIPT FOR SALE NEWSLETTER
http://www.ScriptForSale.com
May 11th, 2005
Issue 53
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
"A great screenplay is the most powerful bait
in Hollywood." Sissy Spacek
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To subscribe, go to http://www.ScriptForSale.com
**********MISSION of ScriptForSale.com:*************
To create a community of screenwriters who
consistently win contests and sell scripts.
****************************************************
In this Newsletter:
1. Note from Hal.
2. Finished Your Screenplay, Now What?
3. Where's the Magic?
4. How Quickly Can You Tell if a Writer is a Professional?
5. The 12 Commandments of Screenwriting
6. Last Chance for 21 Powerful Rewrite Strategies
7. Upcoming Events and New Class Dates
================================================1. Note from Hal
===============================================Hi Roy,
One of the things I'm most proud of is being able to work with people
who
are truly committed to making their creative vision happen. In the
last
two weeks, I've worked with people in the ProSeries as they went from
concept to plot to outline. And they have some pretty
amazing stories!
I said that because it highlights our goal for this newsletter -- to
build
a community of writers who consistently win contests and
sell screenplays. That is why I give away so much high-level
screenwriting information -- because Cheryl and I believe that the
more we
empower this community, the more successful all of us
will be.
Of course, I can't give away everything because this site has to
support itself. But over the last six months, we've given "33 Ways
to
Break Into Hollywood" to almost 10,000 people. We've delivered this
newsletter with two articles each issue to over 7,500 people. And
I've
done free rewrite teleseminars for over 500 writers.
Part of our purpose is to help good writers become great writers and
give
them a chance to succeed in this business. Part of it is about
discovering talent and being the one to bring that talent to town.
Another
part is about finding people we love to work with and building a
working
relationship with them.
So far, some of my favorite people have come from this group and I'm
sure
there will be even more in the near future.
BTW, at this point, the May 15th ProSeries is SOLD OUT. Please
wait for the next one to register.
Also, I'll be sending out the next Questions Issue in the next week.
If
you have a question about screenwriting or the business of
screenwriting, email me at mailto:question@... and
I'll do what I can to include your question.
Enjoy the newsletter.
Hal
================================================2. Finished Your
Screenplay, Now What?
===============================================If
you've completed your screenplay and you want to give it the best
chance
it can, you need to pitch it in the most compelling way
possible.
Two quick questions:
- Does your pitch excite a producer or turns them off?
- Do your marketing materials demonstrate that you
are an exceptional writer?
In this business, your pitch and your marketing materials are the
first
impression of who you are. They either increase your chance of
success
or decrease it.
"As a result of Hal's Marketing class, I contacted and
pitched to Indie producers with confidence and generated
immediate interest that LED TO A SALE.
This script was written after taking Hal's classes and the
level of writing is exponentially better than anything I've
written before."
Sharoll Jackson
If you love your story, you should take the same care in designing
your
pitch and marketing materials as you did in creating your
characters. Your story deserves an amazing pitch, doesn't it?
"Using just a few of your marketing techniques, I've
received
over 50 script requests from producers and agents."
K Ray
THE CLASS
Day 1. Understand Marketing and What The Movie Business
Wants From Screenwriters.
Day 2. Write High Quality Loglines.
Day 3. Write a Fascinating Synopsis.
Day 4. Write an amazing "One-page."
Day 5. Create an engaging Verbal Pitch.
Day 6. Phone Pitches that SOUND Natural
Schedule 15 minute phone pitch to Hal
Day 7. Preparation for the 15 Day Brainstorm Session
15 day break to brainstorm your marketing materials and have the
first of two phone pitches/feedback sessions with Hal.
Day 8. Target your market to increase your chance of success.
Schedule second 15 minute phone pitch with Hal.
Day 9. Creating Business Relationships with Hollywood.
Day 10. Fitting in with Hollywood while remaining creative.
Day 11. Overall Marketing strategies and resources.
By the end of this program, you'll have well written marketing
materials for your screenplay and have the knowledge of what to do to
get
your script into the hands of buyers out there. You'll have two 15
minute phone pitches where Hal coaches you on your
phone/verbal pitch.
"I'm oozing with confidence. I've been pitching for
years but
never felt like I really had a handle on what Hollywood
was
looking for and now I know. Thank you, forever!!!"
Suzye Marino
Remember, this could save you months and years of frustration
making mistakes you don't even know you're making. Even more
important, if you truly have a great script, this will dramatically
increase your chance of success.
DATES:
June 4 - 9, 2005 -- MARKETING YOUR SCRIPT (Part 1)
June 28 - July 1, 2005 -- MARKETING YOUR SCRIPT (Part 2)
Regular Price: $175
SPECIAL PRICE:
For the next 5 days: $150
Use Coupon Code 5D10E
"So far, I pitched to 8 Producers. They all took my
synopsis, were very enthusiastic, and two requested
the script right then. I'm convinced my success was
largely due to the preparation in your course."
Mauriel Joslyn
Requirement: Because Hal and Cheryl Croasmun are producers,
you'll need to sign a release form to participate in this program.
To register or for more info, go to:
http://www.ScriptForSale.com/classes/marketing.htm
================================================3. Where's the Magic?
===============================================Screenwriting is a lot
like
magic. Audiences love the "tricks," so that is what they focus on.
But
to the professional, the trick is the least of what they are doing on
stage.
What makes a magician great is their understanding of how to work
with an audience. Their performance is designed to incite emotion,
provoke curiosity, capitalize on normal assumptions, misdirect the
senses,
cause people to jump to incorrect conclusions, and finally, astound us
with the new discovery in a way that has us love the
magician. That performance is where the real magic is.
What if you did that with your screenplays?
Don't get me wrong, the normal "tricks of the trade" are extremely
important. Just like magic, if you don't have the tricks, you don't
have
anything to base the performance around.
But the performance is what makes the magic special.
HOW DO YOU DELIVER YOUR MAGIC POWERFULLY?
Okay, let me make sure this is clear. The same story with the
same plot and same characters can be written in a way that is
dull or emotional, cliche or magical. It is totally up to the writer.
Here's a few ways create some magic:
1. Be willing to cause wild shifts in people's emotions.
Not in your real life -- that is a way to get into serious trouble.
But
when it comes to your screenplays, you need to give yourself
total permission cause people to go through all kinds of emotional
experiences.
If this bothers you, ask yourself what you want out of a movie you
pay to
see. Isn't the "emotional journey" part of the experience that you
demand
from a movie? Sit down and watch your favorite movie
and make a list of how many times they do something to generate
some sort of emotion. You may be surprised.
Remember, if you aren't willing to cause people to have emotional
experiences, chances are that those emotional experiences won't
show up in your screenplays.
2. Look for opportunities to create an emotional experience.
Don't leave the emotional experience of your movie to chance. This
is too
important. In order to have an audience feel emotions, those emotions
need to be set up and then played out. But in order to do that, you
need
to first know what kinds of emotions can be in your script.
Here are some possible emotional and mental states for your
screenplay:
- curiosity - anticipation
- suspense - fear
- anger - laughter
- worry - depression
- elation - happiness
- sadness - sorrow
- horror - relief
- disgust - lust
- love - loss
- betrayal - desire
- and many more.
Second, keep in mind that writing the word "fear" in your screenplay
is
very different than designing a scene or act in a way that delivers
the
emotional experience of fear. Same with any other emotion.
You need to deliver the experience, not just empty words.
IT'S YOUR TURN
In Part Two of this article, we'll look at some ways to deliver an
emotional experience in a script. But first, you need to do the one
thing
that will open your eyes to opportunities for emotion...
Go through every page your current script and make a note of three
things:
A. What emotion you are trying to deliver.
B. Places in your script that are void of emotion.
C. Places where the set up is there, but it doesn't pay off
emotionally.
Do that on every page of your script and you may be very surprised at
what
opportunities you discover. It is a simple exercise, but it will
clearly
show you where you aren't delivering emotion and even more important,
it
will highlight in your mind what emotions you
want a reader to be experiencing. That is a major step toward
writing highly emotional stories.
If you want people to feel that your screenplays are magical, you've
got
to design the "performance" to deliver that magic. And the big
surprise
is that it is easier than you may think. Just learn the
steps and you'll send readers and audiences through some of the
most emotional and magical times of their lives.
NEXT ISSUE: Making your script an emotional roller-coaster ride.
================================================4. How Quickly Can
You
Tell if a Writer is a Professional?
===============================================I asked 50 different
Producers this question: "How quickly can you tell if a writer is a
professional?"
Ninety-five percent of them said:
"THREE TO FIVE PAGES."
Believe it or not, every page of your script either says you are
a professional or it declares that you aren't. And to a producer, who
reads 25 screenplays a week, it doesn't take much for them
to know.
They're not looking for an explosion on the first page. They're
looking for high quality writing. Here's what they get in the
first five pages of a professional's screenplay.
- Writing that grabs you and won't let go.
- Characters that are unforgettable.
- Dialogue that intrigues.
- Terse description that implies more than it says.
- Situations that engage the mind.
- The feel of anticipation that keeps you turning the pages.
So I designed those skills into The Great Screenwriting Series to
make it as easy as possible for you to learn and master the skills
that
will ultimately identify you as a professional.
The GSS consists of THREE 10-day online classes. Everyday, you
write one scene, focusing on one of 27 essential screenwriting
skills. And
each day, you'll increase your competence and your confidence.
"No matter what level your writing is currently at, taking
Hal Croasmun's Subtext Class and Great Screenwriting
Series will prove to be the best investment in your
future you've ever made as a writer. You will see
instantaneous improvements and you'll advance well beyond
your dreams."
Suzye Marino
Here's a list of the days of each class. As you read through
it, ask yourself an important question:
Which of these skills would you like to improve?
July 5th - 15th, 2005 - CREATING CHARACTERS for A-LIST ACTORS.
Packaging is a big part of the success of any script.
To get an A-list actor attached, you need to write a part that
will appeal to them. This section of the GSS provides insights
on characterization, agendas, attitudes, relationships, dialogue,
backstory and creating astounding characters.
Day 1: Creating Characters that make writing exciting and
increase the drama.
Day 2: Characterization -- How characters come across on paper.
Day 3: Character agendas -- Make your characters compete.
Day 4: Character attitudes -- Give them attitude or give them
death.
Day 5: Character relationships -- The great writer's tool.
Day 6: What dialogue is and isn't -- Crucial mistakes not to
make.
Day 7: Off-the-nose dialogue -- Giving dialogue character.
Day 8: Backstory in a movie -- Triple the audience's
experience of your characters.
Day 9: Astounding Characters for A-List Actors.
Day 10: Applying "Seduction" to your scripts.
-------------------------------
July 22 - August 1, 2005 - DRAMATIC DEVICES: Building Fascinating
Scenes
Every scene you write is an opportunity to fascinate the reader
and ultimately the audience. This section provides insights on
conflict, dramatic irony, twists, setup/payoffs, dramatic
settings, crucibles, misleads and reveals.
Day 1: What makes a movie dramatic?
Day 2: Conflict/Tension that engage the emotions.
Day 3: Dramatic Irony that gives the reader a superior position.
Day 4:
Twists that keep the reader glued to the script.
Day 5: Setup/Payoffs that add excitement.
Day 6: Settings that add to the Drama
Day 7: The Crucible - Force conflict between your characters.
Day 8: Misleads and Reveals that surprise and amaze your audience.
Day
9: Create a Future for the Scene
Day 10: Applying "Dramatic Devices" to your scripts.
-------------------------------
August 10 - 20th. 25, 2005 - WRITE WITH BOLDNESS:
Creating Anticipation, Expectation and Compelling Description.
Make your script a "page-turner" with the skills of this section.
Your script should be full of anticipation, suspense, hooks,
uncertainty, and description that is both visual and emotional.
Day 1: Causing anticipation - Make your script a "Page Turner."
Day 2: Anticipatory dialogue - Propel the audience into the
future of your movie.
Day 3: Suspense - They'll worry about what will happen next.
Day 4: Hooks - Constantly incite their curiosity.
Day 5: Uncertainty in a script - The key to audience
participation.
Day 6: Uncertainty 2: Keep them guessing. Keep them watching.
Day 7: Vivid Visual Description - Causing readers to watch the
movie in their minds.
Day 8: Emotional Description - Engaging the reader's emotions.
Day 9: Being Bold - Putting attitude in your writing.
Day 10: Applying "Boldness" to your own scripts.
-------------------------------
There are TWO GUARANTEES -- A 100% guarantee if you don't like it
in the first three days and a 200% guarantee if you do all the
assignments and don't feel it has made a significant improvement
in your screenwriting.
"The difference in my writing has been phenomenal.
I've been learning to be a writer for as long as I can
remember. Thanks to this series of courses, I'm
finally realizing the level I believed I was capable of,
but couldn't quite achieve before."
Judy Mills
Don't miss this opportunity to become more proficient at these
valuable screenwriting skills. Each section is $85 or 3 for $250.
Special: $175 for the next 5 days.
Use Coupon Code 184C0
Dates: July 5 - August 20, 2005
To register or for more info, go to
http://wwwscriptforsale.com/classes/greatwriting.htm
================================================5. The 12
Commandments of
Screenwriting ===============================================If you
are
like most people, you thought screenwriting would be easy...before you
began your first script. Then, you had the shock of discovering how
complicated it is. And after much time writing, editing, getting
feedback, and living your stories, it turns out that it is just all
about
making the best decisions.
What could be easier?
I'm not reducing how important those decisions are, but just like
anything else, the more you work with the creative process, the
better you get at making decisions. So your decision making
skills for screenwriting should be improving every day that you
write.
True?
Here are a few (12) "commandments" to help as you make your
screenwriting decisions. They aren't the "only" things you should
do,
but each one that is violated will cause you problems either
on a physical, mental, or emotional level.
So pay close attention.
1. Set yourself up for success.
If you asked me the primary purpose of our classes, you would
hear this answer -- To assist writers to set themselves up for
success.
To me, that means that you consciously design your writing
process, learning process, and your life to continually increase
the chance that you'll succeed in whatever you do.
Think about how much care you take in creating a character.
What if you took the same care to design your writing for success? To
do
that, you need a workable plan that will cause success,
happiness, and balance.
Here's a few areas that need constant attention:
- Writing environment
- Well thought-out goals
- Learning steps toward expertise
- Constant progress in writing and marketing
- Finances
- Relationships
- Health
KEY POINT: Don't set yourself up for failure in any of these areas.
If you are ignoring one or more of these areas, you may have
disasters looming in the future. That means: Don't quit your day
job.
Don't move to L.A. with only $37 in your pocket. Don't
announce to all of your relatives that you will have a screenplay
sale in 1 year.
Instead, if you just take a few minutes to make sure you have a plan
for
success in each area, you are investing in your own success.
Then, every action you take on those plans is another deposit made
into
your "screenwriting success" account.
One more thing: Constantly look for ways to improve your current
situation. If you have scripts that are ready to sell, go on a
search for
ways to make contacts and market them. If you aren't sure how to
elevate
a certain part of your writing, then take a class or find someone who
is
an expert at that subject who will mentor you. If
you've been sitting at a computer too long every day, join the gym or
get
into something that will stimulate your body every day.
Investments in your own success are wise investments. Design
your life for success and you sway the odds in your favor.
2. Keep generating ideas...especially after you've written your
script.
Don't stop being creative just because you are finished with the first
draft! I've seen this so many times. Someone comes up with a
brilliant idea, writes a very interesting first draft, and then their
story doesn't improve more than 5% during the next 10 edits they do.
Why? Because they stopped being creative and started being
critical in order to edit.
Personally, I believe that people jump to the "critical" process too
soon
and even more important, many of them get stuck there. For
some reason, they think that once a script has been edited, it is no
longer about "creating something new."
I'd like you to consider a different way of thinking. What if...
...the edited version of your script is the
catalyst for more creativity.
You finish your 6th draft and it feels done. What a great feeling. A
week
later, you return to that draft with one question:
How can I dramatically improve this script?
Your job isn't to keep it the same, but to elevate it to a whole new
level
that makes it a significantly better story. Don't go for a 10%
improvement, go for a 100% improvement.
To accomplish that, you'll need to think outside the box you
created in the first place. You'll need to come up with new ideas.
You'll
need to reconsider the story from a different perspective.
Then what? Once you've succeeded at elevating the story, then
let your critical side surface again and edit again.
Just to clarify, the process I see used most is:
Create
Criticize
Criticize
Criticize
etc.
The process I'm suggesting is:
Create
Create
Criticize
Create
Criticize
Create
Criticize
etc.
If you really alternate this process, you'll be surprised at the
results.
Often, the "edited version" will feel complete, but if you start
asking
idea-generating questions, you'll see areas where you can improve
it. Many times, just getting clarity on what you are trying to
accomplish with a character or scene will open up new possibilities.
The decision to take a "finished script" through the creative process
again may be the decision that ultimately gets you noticed in this
business.
Remember, each decision you make either moves you closer to
your goal or it moves you away from it. That is what these
commandments are about.
NEXT ISSUE: "Fresh" is the key to success. Two decisions you
need to make ASAP.
================================================6. Last Chance for 21
Powerful Rewrite Strategies
===============================================Have a screenplay to
rewrite?
The more effective your rewrite strategies, the better your script
will
be. In this two hour teleseminar, Cheryl and I will present
strategies to make sure your next rewrite will be your best so far.
Best of all, there is no charge.*
Here's some of what we'll cover:
- The #1 Key to Rewriting Success. Change this one thing and
rewriting gets so much easier.
- Three ways to turn ordinary characters into extremely compelling
story people.
- The most important question you must ask to turn dull scenes into
dramatic and valuable scenes.
- What to do when you're confused over a scene or character.
- The key ingredient that will turn a simple conflict into an
unforgettable one.
- The #1 Reason writers won't cut bad scenes. Don't be guilty of
this. -
And 16 other Advanced Strategies for rewriting.
Whether you are entering contests or promoting your script to
Hollywood, this call will give you valuable tools for improving your
chance of winning and/or selling.
Limited to 100 callers (this newsletter goes out to 7,500
screenwriters,
so sign up early to make sure you get a spot.)
PRICE: Nothing...*except the long distance fees you pay to your
own phone company. (Usually around $5 - $8)
TIMES:
Saturday, May 21st at 2 PM
Sunday, May 22nd at 6 PM
To sign up for one of these teleseminars, go to
http://www.scriptforsale.com/rewrite_conference.htm
================================================7. Upcoming Events
and
New Class Dates ===============================================As you
know, these ONLINE programs sell out quickly. So please reserve your
spot
early. These are high quality online classes that have you focus on
one
thing -- improving your writing.
Each program is designed to increase the MARKETABILITY of your
writing. And they're GUARANTEED. If at the end of the third day, you
don't like the class for any reason, all you have to do is email me
and
I'll instantly refund your money.
NOTE: 33% of any class you pay for will be credited toward the
Pro Series if you choose to take it at a future session.
Next PRO SERIES -- May 15th to Nov. 15th, 2005
http://www.scriptforsale.com/classes/proseries.htm
REGULARLY SCHEDULED CLASSES
June 4 - 9, 2005 -- MARKETING YOUR SCREENPLAY Part 1
http://www.scriptforsale.com/classes/marketing.htm
June 9-18, 2005 -- COMEDY WRITING FOR SCREENPLAYS
http://www.scriptforsale.com/classes/comedy.htm
June 28 - July 1, 2005 -- MARKETING YOUR SCREENPLAY Part 2
http://www.scriptforsale.com/classes/marketing.htm
July 5 - August 20, 2005 -- GREAT SCREENWRITING SERIES
http://wwwscriptforsale.com/classes/greatwriting.htm
July 5th - 15th -- Create Characters for A-list Actors.
July
22 - August 1 -- Dramatic Devices: Writing Fascinating Scenes
August 10 - 20th -- Writing With Boldness: Creating
Anticipation, Expectation and Compelling
Description
August 29 - Sept. 8, 2005 REVEALING SUBTEXT
http://www.scriptforsale.com/classes/subtextprogram.htm
Sept. 15 - 25, 2005 -- FRESH AND EDGY SCREENWRITING
http://www.ScriptForSale.com/classes/fe.htm
October 3 - 14, 2005 -- ADVANCED DIALOGUE
http://www.scriptforsale.com/classes/advdialogue.htm
IMPORTANT: These classes are not about critiquing the content of
your screenplays, (although some of them provide critiques), they
are about dramatically improving your screenwriting and your ability
to
market the finished product. These programs are designed with 11
learning principles that will cause you to have deep learning
experiences and improve your screenwriting.
*** See what other screenwriters say about these programs at
http://www.scriptforsalecom/quotes.htm
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
SCRIPT FOR SALE NEWSLETTER is sent out twice a month.
Know other screenwriters? Feel free to send this newsletter in its
entirety to them.
Mission statement: To create a community of screenwriters who
consistently win contests and sell scripts.
Editor: Hal Croasmun
Contact: mailto:halgc@...
Website: http://www.ScriptForSale.com
Subscribe: go to http://www.ScriptForSale.com
Copyright 2004, Hal Croasmun, all rights reserved.
http://www.scriptforsale.com
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